Apple Computer, Inc. iPhone and Apple TV Assignment

Apple Computer, Inc. iPhone and Apple TV - Assignment Example In an effort to improve their software products, Apple partnered with Motorola and IBM to produce a power PC chip to run the PowerMacs. Despite this effort, losses in the company increased during 1996 and 1997. While Apple was trying to market its products, a number of competitors emerged in the technological field. This was attributed to the rapid changing entertainment industry. An example of such a company is Got Voice Company, which allows users to record and send voicemail messages in MP3 format to their email accounts, a free service, challenges Apple’s Visual Voicemail on the iPhone. Apple’s effort to expand its business to include more media and software is likely to face challenges. This is an effort to maintain its tech savvy image in the production of its products. The unique design in its products has established a large customer base, which will place more pressure on Apple’s design team. Dimensions along Which Company Success Can be Measured To be a ble to measure Apple’s success, a number of measures can be used. From a financial perspective, Apple’s revenues can be used to indicate its success. These revenues vary depending on the product and region. For instance, Apple’s net income in 2007 from digital music amounted to $3.5 billion. In addition, other financial criteria that can be used include cash flow records, debts and net income. Customers can also be used as a measure of Apple’s success. This covers the market share, growth and customer satisfaction. By 2007, Apple controlled more than 70 percent of the digital music market. In terms of growth, Apple is aiming to capture at least 1 percent of the global cell phone market. Customer satisfaction is evident from Apple’s huge following of its tech savvy products. Another criterion to be used as a measure of Apple’s success includes its internal business processes that cover product quality, marketing effectiveness, inventory contr ol, cost management and margins. Consequently, Apple’s success can be measured through the introduction of new products such as iPad, Apple television, iPod, iPhone and iTunes. Furthermore, these new products indicate Apple’s advancement in technology and their efforts in research and development of new and innovative products. Moreover, Apple’s strategic agreements with various companies indicate that it has grown. These include agreements with Volkswagen, Nike, Burton Snowboards and Starbucks. These agreements include Apple’s iPhone product. This affiliation with different companies has increased customers confidence in Apple’s products. Critical External and Internal Environment Factors Strengths Internal factors that have an impact on Apple’s future depend on the assets and competence within the company. Some of its strengths include its global presence, brand image, strong media content and a synergistic portfolio. The iPod has penetrat ed about 70 percent of the digital music market and continues to grow due to its high sales in the portable digital music industry. Recent studies reveal that Apple has opened more than 200 retail stores worldwide. These retail stores have contributed an estimated $200 million. Apple’s ability to penetrate the global market has made it provide high tech products. These products have gained acceptance in different cultures across the world. Apple’

Exploratory Research Case Study Example | Topics and Well Written Essays - 1000 words

Exploratory Research - Case Study Example It is important to employ the most suitable method of qualitative research in determining the viability and effectiveness of such quality teams. Critical Review Question 1 (b): Here, the bank loan officer who wants to forecast the economy of the state in which the bank operates needs to outline a research design which helps him find the exact data and analyze them to arrive at a conclusion. A quantitative research method is most effective in such situations. Critical Review Question 1 (c): It is important to employ a qualitative research method in order to respond to the product manager's suggestion that a non-tobacco cigarette which is blended from wheat, cocoa and citrus needs to be developed. It is only through the employment of such a qualitative research method that one can determine the viability and success of a non-tobacco cigarette. Critical Review Question 1 (d): In a scenario where the research project needs to identify the issues of concern to labor union, a mixed research method is most recommended where qualitative research method and quantitative research method are blended. Critical Review Question 2: The utility of case studies in social researches is manifold and the social scientists use different terms such as 'N of cases', 'case study', and 'sample of cases' to refer to this. The case study research method may be comprehended as an empirical inquiry which analyzes a contemporary phenomenon within its real-life context and this helps one in realizing specific aspects of a particular situation. "Case study research excels at bringing us to an understanding of a complex issue or object and can extend experience or add strength to what is already known through previous research. Case studies emphasize detailed contextual analysis of a limited number of events or conditions and their relationships." (Soy, 1997). However, there are also significant limitations connected with the method and the critics of the case study method assume that the study of a small number of cases cannot provide any grounds for ascertaining reliability or generality of finding s. It is also maintained that the intense exposure to study of the case can result in prejudiced findings. Critical Review Question 3: In qualitative research, a focus group is an essential factor and has several vital functions to serve. A focus group may be understood as a "carefully planned discussion designed to obtain perceptions on a defined area of interest in a permissive, non-threatening environment." (Qualitative Research: Focus Groups). Therefore, it is a group of people who are asked about their outlook on a product, service, concept, advertisement, idea, innovation, or a new technology. The most important function of a focus group is to answer to the questions asked in an interactive group setting and in such focus groups participants are given freedom to interact with other members of the group. The several proven benefits of the focus group method lead many researchers to depend on this method in extensive researches. Critical Review Question 4: The use of a focus group in social researches depends on their advantages and limitations conne

Nursing Practices of Alternative Medicine

Nursing Practices of Alternative Medicine Mental Health: Integrative Care Lauren Lane Katie Palmer Integrative care encompasses the nursing practices of alternative medicine. This includes acupuncture, aromatherapy, guided imagery, and many more types of therapies. These therapies are usually centered on the individual patient, and holistically address their variety of needs, including physical, mental, and spiritual foci (Halter, 2014, p 637). We will address nonconventional treatments and explore the different approaches, safety, and nursing care associated with integrative care practices. It is only recently that the United State’s western views of medicine have expanded to include complementary medicine. Western medicine is based on a more scientific approach with highly controlled experiments and research. Complementary medicine comes from mostly non-western sources and is based on nature and its interplay with energy (Halter, 2014, p 638). There was two billion dollars awarded to complementary research in 2011 and the studies results showed that we could neither prove nor disprove complementary medicines worth as a healing tool. There are many who do believe that complementary and alternative medicine (CAM) helps them. According to halter, 38% of adults and 12% of children use some type of CAM therapy (Halter, 2014, p 639). It is more widely used among women and mostly used for musculoskeletal problems. We have yet to discover the full effects and responses to CAM, which is still a complicated and controversial matter for the healthcare field. Some of the reasons patients are so attracted to CAM is that it allows them to take action in their own care. CAM also has lower risks than many therapeutic approaches and drug regimens. It is less expensive and provides an alternative to conventional medicine when they are out of options or may have previously had negative experiences with western medicine. As nurses, we can be informed about CAM and help consumers to make smart decisions to complement or give alternatives to routine therapeutic approaches. Our biggest concerns are safety. CAM is still unregulated and not guaranteed to work. Many consumers believe what they read on the Internet even though it may not be accurate information. Just because a supplement is natural or organic doesn’t mean that it is harmless. These natural supplements need to assessed and monitored just like a medication. We also face patients that put off treatment and self treat with alternative therapies that may or may not help their conditions, especially in cases of mental health issues (Halter, 2014, p 640). As costs rise for conventional medicine in the United States, more and more consumers are moving toward alternative therapies. Only some of the alternative therapies are covered by insurance, and this is going to depend on what type of insurance the patient has, or if they have insurance at all. There is a large claim that CAM’s proposed effects are only due to the placebo effect (Halter, 2014, p 640). This is when a type of therapy works for an individual to some degree when the therapy is actually nothing; a placebo. Many believe this is due to the optimism and positive approach to CAM that can often occur. The American Nurses Association (ANA) recognizes integrative care in the profession of holistic nursing. This is an approach that involves the person as a whole, and their biocultural influences. It allows the nurse to view the patient as more than a sum of their parts and all the dimensions that can affect that individuals well being (Halter, 2014, p 642). Nutrition is a very big part of a person’s well being, and has been widely researched. Many people with illnesses can benefit from diet and nutrition changes; research shows that a diabetic patient benefits from a diabetic diet and lower glycemic index foods. Alternative therapies involving nutrition take this same approach to aid in treatment for a variety of disorders. For example, many people believe gluten free diets help children diagnosed with autism, but there has been no concrete evidence to support that claim. There are a lot of diet therapies associated with depression and other psychiatric disorders. Vitamins, supplements, and herbs are some examples of potential alternative therapies one might chose. Many of these can interact with medications and should be initially assessed in every patient. The patient may not recognize that they need to tell the healthcare provider or nurse that they are taking these alternative supplements and need to be asked specifically. There are many common types of integrative therapy that are common to society today. Herbal therapy includes the uses of herbs like St. Johns wort, which is used for pain and mood stabilization. Ginkgo biloba is another common herb that is used for memory. Many of these have side effects and interactions just like any other medication and should be treated as such. Meditation is a mind and body therapy that involves focusing and deep breathing, which is used to help calm the person. Acupuncture uses needles at pressure points to relieve pain and many other disorders (Halter, 2014, p 644). Aromatherapy is a popular therapy using essential oils on the skin or with a diffuser to target senses that results in a variety of effects such as calming, sleep, energizing and so on. Energy therapies such a Reiki are an expanding alternative therapy that nurses can take classes in. This requires energy manipulation and therapeutic touch as a means to heal and bring wellness to a person depending on their chief complaints. There are many different patients that can benefit from these therapies. Dominantly, psychiatric patients seem to use alternative therapies more than those of any other disorder or illness (Halter, 2014, p 644-645). Depression and anxiety are the main focus. When caring for these patients we would want to make sure we assess the patient for use of alternative therapies, this includes supplements, herbs, and other preferred methods of therapy. This may include doing a cultural assessment of our patient, who may prefer or already be performing alternative therapies based on their beliefs of medicine and health. Diagnosis for this patient might consist of cultural implications like the balance and harmony of nature with the body. In planning and implementing our patient’s care we will want to be sensitive to their preferences of therapy and their cultural values. This could entail a patient with different religious values, like a Jehovah witness who does not accept blood products. When western interventions are not accepted due to religious values, alternative therapies could ne used when planning their care. Alternative therapy may also not be the only therapy being implemented. It can complement medication regimens or other types of western-based therapies, such as the patient undergoing cancer treatment and also taking part in meditation and yoga. Nurses need to assess patients for interactions and different side effects when a patient is using integrative therapies. Not only do nurses need to assess the medication effects but they also need to evaluate for patient outcomes. Is the alternative therapy helping the patient? How does the patient perceive the therapy? Is this therapy safe? These are important aspects to think about when undergoing the nursing process with alternative therapy practices. Overall, alternative therapies are becoming more widely popular due to rising costs and limits of western medicine. Alternative therapy has become a common aspect of the nursing assessment and may coincide with cultural or religious views. Psychiatric patients tend to most use alternative therapies and should be considered along with their care (Halter, 2014, p 647). By being aware, informed, and knowledgeable of integrative care nurses can best serve patients holistically and maximize their safety and wellness. References Halter, M. J. (2014) Varcarolis, Foundations of psychiatric mental health nursing: A clinical approach, 7th ed. St. Louis: Saunders Elsevier.

Thomas Hardys Far From the Madding Crowd :: Thomas Hardy Far from the Madding Crowd Essays

Thomas Hardy's Far From the Madding Crowd The name Thomas Hardy gives to the hero of his novel, Far From the Madding Crowd, is not merely accidental. Hardy deliberately means to associate Gabriel Oak with the Angel Gabriel. God's hero lit up the darkness, and it is important for the reader to note that when Hardy's hero saves a situation from having disastrous consequences, nearly every time he does so in darkness. Gabriel's name is very significant in relation to his character, but he is not just meant to be a holy saint, whose sole purpose is to pour oil on troubled waters. He is a very real person with very human feelings, and this becomes obvious as his relationship with Bathsheba grows. To understand how the relationship between the two main characters has changed at the end of the novel, I need to explain how their relationship began. Previous to chapter four, Gabriel has seen and talked to Bathsheba on quite a few occasions, not least when she saves him from suffocation in chapter three. By chapter four, Gabriel has developed a deep love for Bathsheba and waits for her presence in strikingly the same way as "his dog waited for his meals". He is so captivated by her that he changes his opinion of an attractive woman to suit her features - such as "turning his taste over to black hair, though he had sworn by brown ever since he was a boy." Gabriel decides that marriage is better than his life of solitary isolation, a life which he has always lived quite comfortably before the arrival of Bathsheba, and declares "I'll make her my wife, or upon my soul I shall be good for nothing!" Using a motherless lamb as an excuse to visit Bathsheba to ask for her hand in marriage, he sets off for her aunt's house on "a fine January morning" having made "a toilet of a nicely-adjusted kind". He arrives in hopeful spirits, but it is not Bathsheba that he talks to - it is her aunt, Mrs Hurst. Gabriel's modesty comes through in his conversation with Bathsheba's aunt, and he leaves, mistakenly believing that Bathsheba has "ever so many young men" after her. However, as he is walking back along the down, he turns around to discover Bathsheba running after him. Erroneously he believes that she has chased after him to accept his proposal, so when she only wants to tell him that her aunt had made a mistake in saying she had several young sweethearts, he is understandably dismayed. Bathsheba has quite a flirtatious disposition and toys with Gabriel's

Family Is the Basic Unit of the Society

?Family is the basic unit of the society is the quotation I remembered on my high school days. it is the fundamental unit of the social institution whereby it is the common unit of the society. The social institution includes also the economy, religion, education, politics or government health care or medicine. The family is the basic unit of social institutions. The family unit has specific functions with relation to its members and to the total society.It is the most important social institution, serving as the means of transferring culture from one stage to another. Sharing of works among the members of the family is a strong influence in keeping the family together. Sometimes we are applying the word clan to a family or group of family that are related to each other. Family, basic social group united through bonds of kinship or marriage, present in all societies. Ideally, the family provides its members with protection, companionship, security, and socialization.The structure of the family and the needs that the family fulfils vary from society to society. The nuclear family—two adults and their children—is the main unit in some societies. In others, it is a subordinate part of an extended family, which also consists of grandparents and other relatives. A third family unit is the single-parent family, in which children live with an unmarried, divorced, or widowed mother or father.You cannot call a family without the mother father and the child Family is the number one social institution in the society A group of closely related persons living under one roof; it is a convenience, often a necessity, sometimes a pleasure, sometimes the reverse; but who first exalted it as admirable, an almost religious ideal Personal relations are the important thing for ever and ever, and not this outer life of telegrams and anger.

Miranda warnings Essay

Miranda warnings were created to protect individuals and their rights against coercive or threatening questioning methods by police officers from Miranda Warning.org(2013). Everyone has heard the â€Å"you have the right to remain silent† speech, so on and so forth. These rights do not just apply to adults but juveniles as well. In the case of the young boy who was arrested standing outside someones home there are four issues that need to be addressed. To the new officer I would address the situation as follows. So during your first arrest there were a few things that need to be addressed as to how it went about. When you were dispatched to the home burglary you approached a young boy outside the home. You arrested him. I would not have just arrested him. Asking him if he lived at the residence, his age, name or who his neighbors are could have given you a good idea if he belonged there. As it seems also without speaking to him until you came to the police station realizing he did not speak English. According to E-how (2013), in order to arrest someone you must have probable cause. You had no evidence or probable cause to believe this boy had anything to do with a past, current or future crime to be committed. It was never indicated the boy had any weapons or tools to access the home. Without probable cause or evidence any kind of information or statements from the boy would not be allowed in a prosecution case. The next issue was that you arrested the boy whom you still have no name or age for and took him to the station without clearing the scene. Protocol for these types of situations is that once either an alarm system is set off or even dispatched from a concerned citizen call you always make sure the home is secure. If that means calling for backup then do so. You secure the person in the squad car, wait for backup and check to see if anyone is home. Check the doors, windows or basement access to ensure nothing is, isn’t broken or open. If something is accessible you announce yourself, make entry and clear it for any other suspects. If dispatch is able to contact alarm company or homeowners you wait until they arrive from Protection1 (2013). You do not know if that boy was a lookout or the 3 burglar. If he was the lookout, the other accomplice got away. Or the other person could remain in the house continuing to burglarize and could run into the homeowner. This creates a dangerous situation for each person that we do not need for it could cost lives. When the two of you arrived at the station you could see that the boy did not understand English because you tried to question him. You did know and understand to read the rights to him but failed to get any type of help with a translator. According to Fox News Latino (2013), a court ruled that Miranda Rights were to be read in the accused first native language. You could have requested to use an application from a cell or internet source. You also could have asked to try to locate someone who speaks his language (mandarin).Nothing was done to find a way to translate the warning to get an understanding of the situation. The last issue with the Miranda warnings is that once the family member who came for the boy who spoke English no Miranda Rights were read to either of them. Getting the family member to translate, give information such as a name and age of the boy could be crucial also. You did not read either of them rights or asked if they understood what their rights were before speaking to the family member on behalf of the boy. So this comes back to any information given will not be able to be used in court. The case was handed over to a follow up investigator. Supreme Court (2013) ruled that â€Å"Under federal law, a suspect taken into custody must be read his or her Miranda rights by law enforcement. Certain uses of restraint — handcuffs, a prolonged interrogation, certain surroundings — add up to custody.† How do you think the prosecution will be able to use any information given if you didn’t read them their rights? These issues could have been resolved by following home burglary protocol. Checking, clearing the scene for safety issues, hazards or other people. Secondly when going to arrest someone you must follow the law that in regards to probable cause. There must be intent or physical evidence of a crime 4 going to be or already committed. Make sure you have this key element and when in doubt ask for advise. Thirdly it is a federal law to read a suspect his rights before any type of questioning. Failing to do so can result in dismissal of the case and all charges dropped. Even if the boy is a juvenile his rights must still be read if in custody. You arrested him and brought him to the station, hes in custody. Lastly when having an issue of translation with someone who doesn’t speak English contact a higher up to see what should be done. You could have tried using an application on a cell phone or internet source to translate his words and yours. Using the family member is a risky chance because they could tell them or you wrong to get the issue dropped. It could steer the investigation in the wrong direction. Letting it slide will not help the situation any nor a possible case against the boy. When ever in doubt reach out for help or advise from another officer, investigator or supervisor. 5 References Arrested without Probable Cause Laws (2013). Retrieved from http://www.ehow.com/list_6806016_arrested-probable-cause-laws.html Fox News Latino (2013). Court Rules Miranda Rights Must be given in Correct Spanish. Retrieved from http://latino.foxnews.com/latino/news/2013/07/16/court-rules-miranda-rights-m ust-be- given-in-correct-spanish/ or http://www.us-english.org/view/124 How Do Police Respond to a Burglary (2013). Retrieved from http://homesecurity.protection1.com/police-respond-burglary/ Miranda Warning Facts (2013). Retrieved from http://www.mirandawarning.org/mirandawarningfaq.html Supreme Court Rules Against NC in Juvenile Miranda Rights (2011). Retrieved from http://www.mcclatchydc.com/2011/06/16/115919/supreme-court-rules-against- nc.html#.UjYT9MPD_IU

Operation Lila Scuttling of the French Fleet

Operation Lila Scuttling of the French Fleet Conflict Date: Operation Lila and the scuttling of the French fleet occurred on November 27, 1942, during World War II (1939-1945). Forces Commanders: French Admiral Jean de LabordeAdmiral Andrà © Marquis64 warships, numerous support vessels and patrol boats Germany Generaloberst Johannes BlaskowitzArmy Group G Operation Lila Background: With the Fall of France in June 1940, the French Navy ceased to operate against the Germans and Italians. To prevent the enemy from obtaining the French ships, the British attacked Mers-el-Kebir in July and fought the Battle of Dakar in September. In the wake of these engagements, the ships of the French Navy were concentrated at Toulon where they remained under French control but were either disarmed or deprived of fuel. At Toulon, command was divided between Admiral Jean de Laborde, who led the Forces de Haute Mer (High Seas Fleet) and Admiral Andrà © Marquis, the Prefet Maritime who oversaw the base. The situation at Toulon remained quiet for over two years until Allied forces landed in French North Africa as part of Operation Torch on November 8, 1942. Concerned about an Allied attack through the Mediterranean, Adolf Hitler ordered the implementation of Case Anton which saw German troops under General Johannes Blaskowitz occupy Vichy France beginning on November 10. Though many in the French fleet initially resented the Allied invasion, a desire to join the fight against the Germans soon swept through the fleet with chants in support of General Charles de Gaulle erupting from different ships. The Situation Changes: In North Africa, the commander of Vichy French forces, Admiral Franà §ois Darlan, was captured and began supporting the Allies. Ordering a ceasefire on November 10, he sent a personal message to de Laborde to ignore orders from the Admiralty to remain in port and to sail to Dakar with the fleet. Knowing of Darlans change in loyalty and personally disliking his superior, de Laborde ignored the request. As German forces moved to occupy Vichy France, Hitler desired to take the French fleet by force. He was dissuaded from this by Grand Admiral Erich Raeder who stated that the French officers would honor their armistice pledge not to allow their ships to fall into the hands of a foreign power. Instead, Raeder proposed that Toulon be left unoccupied and its defense entrusted to the Vichy French forces. While Hitler agreed to Raeders plan on the surface, he pressed on with his goal of taking the fleet. Once secured, the larger surface ships were to be transferred to the Italians while the submarines and smaller vessels would join the Kriegsmarine. On November 11, French Secretary of the Navy Gabriel Auphan instructed de Laborde and Marquis that they were to oppose the entry of foreign forces into naval facilities and onto French ships, though force was not to be used. If this could not be done, the ships were to be scuttled. Four days later, Auphan met with de Laborde and tried to persuade him to take the fleet to North Africa to join the Allies. Laborde refused stating his would only sail with written orders from the government. On November 18, the Germans demanded that the Vichy Army be disbanded. As a result, sailors were taken from the fleet to man the defenses and German and Italian forces moved closer to the city. This meant that it would be more difficult to prepare ths ships for sea if a breakout were to be attempted. A breakout would have been possible as the French crews had, through falsification of reports and tampering with gauges, brought aboard enough fuel for a run to North Africa. The next several days saw defensive preparations continue, including the placing of scuttling charges, as well as de Laborde requiring his officers to pledge their loyalty to the Vichy government. Operation Lila: On November 27, the Germans commenced Operation Lila with the goal of occupying Toulon and seizing the fleet. Comprised of elements from the 7th Panzer Division and 2nd SS Panzer Division, four combat teams entered the city around 4:00 AM. Quickly taking Fort Lamalgue, they captured Marquis but failed to prevent his chief of staff from sending a warning. Stunned by the German treachery, de Laborde issued orders to prepare for scuttling and to defend the ships until they had sunk. Advancing through Toulon, the Germans occupied heights overlooking the channel and air-dropped mines to prevent a French escape. Reaching the gates of the naval base, the Germans were delayed by the sentries who demanded paperwork allowing admission. By 5:25 AM, German tanks entered the base and de Laborde issued the scuttle order from his flagship Strasbourg. Fighting soon broke out along the waterfront, with the Germans coming under fire from the ships. Out-gunned, the Germans attempted to negotiate, but were unable to board most vessels in time to prevent their sinking. German troops successfully boarded the cruiser Dupleix and closed its sea valves, but were driven off by explosions and fires in its turrets. Soon the Germans were surrounded by sinking and burning ships. By the end of the day, they had only succeeded in taking three disarmed destroyers, four damaged submarines, and three civilian vessels. Aftermath: In the fighting of November 27, the French lost 12 killed and 26 wounded, while the Germans suffered one wounded. In scuttling the fleet, the French destroyed 77 vessels, including 3 battleships, 7 cruisers, 15 destroyers, and 13 torpedo boats. Five submarines managed to get underway, with three reaching North Africa, one Spain, and the last forced to scuttle at the mouth of the harbor. The surface ship Leonor Fresnel also escaped. While Charles de Gaulle and the Free French severely criticized the action, stating that the fleet should have tried to escape, the scuttling prevented the ships from falling into Axis hands. While salvage efforts began, none of the larger ships saw service again during the war. After the liberation of France, de Laborde was tried and convicted of treason for not trying to save the fleet. Found guilty, he was sentenced to death. This was soon commuted to life imprisonment before he was granted clemency in 1947. Selected Sources Battleships Cruisers: Scuttling at ToulonHistory.com: French Scuttle Their Fleet